DELETE DIGITAL DUST BUNNIES®
Reduce Your Digital Footprint
As a society, we’ve gotten a little sloppy where data is concerned.
We access all our data from this small, hand-held device. The actual data storage site is out of sight, out of mind. It’s easy to forget that your flawed photos and silly screen grabs take up space on a server, in a data center, that requires electricity to run. Digital baggage doesn’t serve the people who own it or the infrastructure that houses it. It’s never too soon to become disciplined about the management of personal digital files and delete those #DeleteDigitalDustBunnies lurking in the corners.
Eliminating Digital Waste
Earth Day Challenge
We asked New Yorkers to show us what’s in their digital closet. It didn’t take long to realize, we’re all lugging around a lot of digital waste.
Statistics
Digital Clutter
Digital Clutter Is That Bad
Americans would rather eat liver, run a 5K or visit their in-laws than hit "delete."
Scrubbing Plates Over Pixels
59% of Americans prefer dish duty to digital decluttering.
Storage Wars
1 in 3 admit their data is junk, but 37% still pay to keep it.
Clouded Judgment
Only 23% of Americans recognize data is stored in a data center, not just floating in the sky.
Data Hoarders Unite
Over half admit they’re sitting on digital junk they don’t need, even though they know it’s not doing them any favors.
Field Dates: 21 Jan – 5 Feb 2025
Data Collection Method: Online
Sample: n=1,005 gen pop adults with boosters in Chicago (n=154), Dallas (n=150), and Phoenix (n=153)
*Conducted by Povaddo
Managing Your Digital Footprint
Why get rid of Digital Dust Bunnies?
Save Your Sanity
Digital clutter can take a toll on our mental clarity, mood and productivity.
Save Your Device
The more data your device has to filter through, the harder it works and performance suffers.
Save Your Pocketbook
The cost of cloud storage is rising. How much are your texts from 2004 worth to you?
Quiz
What’s Your Digital Personality?
How to Clean Up Your Digital Space
Tips for deleting Digital Dust Bunnies
Ready to do a digital clean up and ditch those digital dust bunnies lurking in the corners of your devices? Check out these tips to free yourself from digital clutter:
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Clean-Up Crew
Get into the nitty-gritty with disk cleanup tools. Think of it as giving your device a spa day, minus the cucumbers on the eyes. A clean device is a happy device.
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What Are You Waiting For?
Adopting these practices not only contributes to a cleaner digital environment on your devices, it also promotes sustainability by reducing the amount of digital waste currently stored on servers. All together now: “I’m for zero waste!”
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Digital Minimalism
Adopt the mantra: “Do I really need this, or am I just collecting digital dust bunnies?” Keep what you love; toss what you don’t. Be a digital minimalist, even if your actual desk is a mess.
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Email: The Never-Ending Story
Your inbox is like that one drawer everyone has: full of stuff you don’t need. Unsubscribe from everything that’s not giving you joy or coupons for free pizza. And remember, “mark as read” is your best friend.
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Deja Vu Files
Spot a photo of your lunch from 2017? Twelve copies of it? Time for a digital dust-up. Use a tool that hunts for duplicate photos. Your storage will thank you.
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App-pocalypse Now
If you stumble upon apps you haven’t touched since “Gangnam Style” was a hit, it’s time to say buh-bye. Remember, each unused app is just a digital tumbleweed.
About Compass Datacenters
We build data centers. We may seem like an unlikely company to promote mindfulness about data waste, but we’re kind of weird like that. The fact is, we’re resolute about zero waste. From our headquarters to our sites, we believe tidy, sustainable spaces support productivity, safer worksites and positive outcomes.
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